Hello Products.
Activation Art Direction / Brand Collateral / Amazon & E-commerce Content / Organic Social / Content Management
Worked within the brand team as a Senior Graphic Designer, leading the development and execution of marketing content across digital and print platforms.
Art directed brand activations and PR events, oversaw product photography, campaign shoots, and external agency partnerships to ensure cohesive, on-brand storytelling.
Designed brand collateral and created both paid and organic social content, supporting campaigns across e-commerce channels including Amazon and DTC sites.
Established and implemented a DAM system, improving organization, accessibility, and consistency of brand assets across the organization.
WORLD HELLO DAY 2.0 ACTIVATION - ART DIRECTION
WORLD HELLO DAY ACTIVATION - ART DIRECTION
THE HELLO LOUNGE ACTIVATION - ART DIRECTION
WORLD HELLO DAY ACTIVATION - ART DIRECTION
WORLD HELLO DAY 1.0 ACTIVATION - ART DIRECTION
WORLD HELLO DAY ACTIVATION - ART DIRECTION
BRAND COLLATERAL - DESIGNER/STRATEGY
BRAND COLLATERAL - DESIGNER/STRATEGY
AMAZON STOREFRONT/A+ CONTENT - DESIGNER
AMAZON STOREFRONT/A+ CONTENT - DESIGNER + PARTNERED WIT
PAID + ORGANIC + LAUNCH MEDIA - DESIGNER
PAID + ORGANIC + LAUNCH MEDIA - DESIGNER
BONUS - MINIMAL BUDGET SHOOTS (AKA WORKED AS PROP STYLIST, MODEL, ART DIRECTOR + ON SET EDITOR)
BONUS -
