Nutrafol 

Promo Campaign Concepting & Design Direction / Paid Media Creative / Retention & BAU Creative / Amazon Content / Print & Partner Collateral / Cross-Functional Collaboration / Brand & Design Systems 

Currently operating at a senior level across campaign development, execution, and design direction. Leading early-stage concepting for promotional campaigns, developing and presenting multi-channel creative directions, then overseeing execution to ensure consistency and quality.
Design across paid social, growth, retention, BAU, Amazon, and print, supporting both internal initiatives and external partners across retail and professional markets.
Collaborate cross-functionally, contribute to ongoing concepting, and provide feedback to junior designers—bringing a solution-oriented mindset and a thoughtful, well-advocated creative point of view.
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